An Ohio entrepreneur became the first everbowl franchise owner to pay his franchise fees entirely with bitcoin. The California-based artisan superfood franchisor recently announced that Josh Smith, who will be opening two stores in Buckeye State, has made his franchise fee payments in the world’s leading cryptocurrency and as a result has become the first everbowl franchisee to take advantage of the new offer. Smith shared that the commitment to technology and long-term thinking is one of the reasons he was drawn to everbowl in the first place.
everbowl founder and CEO, Jeff Fenster (@fensterjeff) said being an early adopter of Bitcoin will position the company to take advantage of its ambitious growth strategy. “Allowing potential franchisees to pay their franchise fees with Bitcoin gives our franchisees flexibility by allowing them to put their digital assets to work,” Fenster said.
The acceptance of bitcoin is everbowl’s latest disruptive move in the quick service restaurant space. The company recently launched two bitcoin-based benefit plans for company employees, including a bonus plan and a savings plan, allowing the option to receive part or all of their salaries in bitcoin. .